Both are agricultural people, why are some happy and some worry?

——Agriculture is risky, investment needs to be cautious

  Guide: According to a report by "Sohu Finance" (February 26, 2015), world-renowned foreign companies have begun to accelerate their withdrawal from China. Microsoft will close its mobile phone factories in Beijing and Dongguan in the first quarter of this year, and it is expected to lay off 9,000 employees! Today, when domestic manufacturing and traditional industries have begun to gradually decline, many people have renewed their investment in agriculture. As everyone knows, agriculture is also in the cold winter in 2014, and how to survive in this cold winter has become a hot topic for everyone's recent discussion. In this issue of "Asia-Africa Getting Rich" column, the special host "Wuhan Asia-Africa Seed Industry Co., Ltd. General Manager" Mr. He will discuss new ideas about agriculture in the cold winter with you.

The Central Document No. 1 issued in 2014 has strengthened the support for the agricultural industry, and a wave of agricultural investment has swept across China for a while. Vegetable cooperatives, family farms, farmhouses, field supermarkets, etc. are emerging in an endless stream. It is understood that in 2014 there were more than 1 million registered farmer cooperatives nationwide, and in 2015, the state's support funds for farmers will exceed 1.6 trillion yuan. Facing these temptations, who can not be jealous, who can not be itchy?

Here, the author kindly reminds all farmers: agriculture is risky and investment needs to be cautious. In order to prevent you from becoming the next scarred farmer, we might as well look back at the farmer around and around, how they handed in their answers with blood and tears.

Mr. Zhang worked hard on the project a few years ago and accumulated a certain amount of funds. After learning about the state's agricultural subsidy policy, the relationship was used to transfer a large area of relatively cheap land. Because he wanted to make a lot of money in a short time, he registered a cooperative, recruited a few farmers to join the cooperative, and built a few large sheds, so a generous subsidy fund was obtained. At first, he felt that with this government subsidy fund, he would be able to make money.

In the first year, he planted some corn, peanuts, soybeans, radishes and cabbage in the open field; he planted zucchini and cucumbers in the greenhouse, hoping to sell them at a good price during the Spring Festival; he also raised a group of chickens, ducks, cows, and sheep. And so on, even dug a few ponds to raise fish to play fishing. But at the end of the first year, whether it was a greenhouse or an open field, the losses were relatively serious, which made him dumbfounded.

The next year, he heard that the wintering and late-ripening cabbage in other places made money in the previous year, so he bet all the treasures on the wintering and late-ripening cabbage. As a result, the cabbage market went down, which made him even worse.

In the third year, he heard that pine cauliflower was popular everywhere in the market, especially early-maturing varieties, so he changed all of them to early-maturing pine cauliflower, and the result was a huge loss.

In the fourth year, he was tired, he cried, and more importantly, his pockets were empty, and he began to build up debts, selling cars and houses, with scars. He was puzzled, why someone farmed the land and bought a car to buy a house, but he ended up like this.

Fortunately, he finally woke up. As the saying goes, you must tie the bell. In order to prevent you from becoming the next tragedy, please listen to his advice and words:

In the first year, he was blindly optimistic. He didn't know that every other line was like a mountain, and he didn't ask for internal reference, so he suffered a lot. At the beginning, he believed that all industry experience is the same. Since he can succeed in other industries, he believes that he can also succeed in agriculture. He never imagined that the return period of agricultural investment is long, and he cannot blindly pursue scale. Moreover, agricultural production is quite sensitive to climate, soil, and cultivation management. For example, the cultivation of radishes must require a loose soil, otherwise the commodity is too poor. The Yangtze River Basin is not suitable for growing zucchini and cucumbers in winter, because winter is often cloudy, rainy and foggy, and insufficient sunlight affects the expansion of fruits and vegetables. Shandong Shouguang model cannot be used blindly. There are also items such as chickens, ducks, cows, sheep, etc. that are not many, but refined; they bloom everywhere and cannot be managed carefully, and they cannot be planted like a supermarket; let alone a subsidy, just grow corn, peanuts, and soybeans.

In the second year, he admitted that he was too blindly following and following the same trend as other people. He did not expect that the planting area of late-maturing cabbage over winter in the second year would be too large, leading to an oversupply. In addition, the market development trend at that time has changed from flat cabbage to round cabbage, and the unit price of round cabbage is twice or even three times that of flat cabbage. He said that if history can be repeated, he will plant according to the classification of heat-resistant, low-temperature resistant, spring and autumn, early spring, round, flat, green, and purple, and the stubble will be in place to effectively improve land use. In this way, it will be listed evenly throughout the year, avoiding the risk of centralized listing.

In the third year, he said frankly that it was correct to choose the pine cauliflower project at that time. The fault was that the variety was single and the time to market was too concentrated. Because of the low cost-effective seeds that can be owed, he did not know the technology and did not get the seed company. support. As a result, he ignored the dew on the leaves, covered the flowers with leaves in the early morning, formed black spots, and did not apply boron fertilizer before planting, and the hollow phenomenon appeared. , Own products are not competitive at all. He really regretted that there were no series of pine cauliflowers at that time, such as the ones that went on the market around May 1st, and the ones that went on the market from October National Day to the Spring Festival. He said that if there is another chance to turn over, the Asian-African series of pine cauliflowers that are early, medium, late, heat-resistant, and low-temperature resistant, especially those on the market after New Year’s Day and before the Spring Festival, will remain unchanged when exposed to low temperatures. Purple Asian-African series of broccoli are planted together. In this way, a large-scale industry can be formed, and then the emperor’s daughter will not worry about getting married! Unfortunately, he himself realized that there is no if in this world...

Finally, he once again warned everyone that when doing agriculture, especially vegetable cooperatives, you must think twice. Don't think that the more land you can make, the more money you can make! Nor should you think that the more projects you can make, the more money you can make. money! Not to think that the more products you plant, the more money you can make!

In short, to do agriculture also requires positioning and planning, as well as think tanks, not only using government resources, but also learning to use information resources, human and technical resources, and at the same time, it needs to have advanced foreign seed industry management experience, machinery and equipment, and reliable mergers. Participation of seed companies with competitive products.

Warm reminder for Asian and African Seed Industry: Planting Benefit = (Vegetable Variety + Nutrition + Market) * Management

Are you ready for the next one?